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Assistant Manager Digital Marketing

Mumbai, MH
Job Code:
  • IT
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Job Details

Essential Duties and ResponsibilitiesBuilding brand equity through digital marketing and will be responsible for maintaining all the social media pages for Asus India, to engage more endusers inAsus India social pages. Will be responsible for the growth of the fanbase.Plan and execute all web, SEO/SEM,marketing database, email, social media and display advertising campaignsDesign, build and maintain our social media presenceMeasure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)Identify trends and insights, and optimize spend and performance based on the insightsBrainstorm and implement new and creative growth strategiesCollaborate with internal teams to create landing pages and optimize user experienceUtilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch pointsCollaborate with agencies and other vendor partnersEvaluate emerging technologies, provide thought leadership and perspective for adoption where appropriateOptimise media and campaign costsDraw up quarterly digital marketing calendars, coordinate with digital and Creative Agencies to execute monthly digital marketing plansIncrease brand visibility and brand following on diverse platformsSynchronise with the Technical, Business Development and User Experience teams to ensure complete homogeneity in every respectDevelop and implement content calendar for all platformsAnalyse and document competitor activitiesSet up viral marketingPerform other job duties as assigned*Required/Qualifications EducationGraduateWork Experiencemin 5 YearsKnowledge and SkillsMinimum of 4-5 years of marketing experience in digital marketing for a brand/ or in any social media agency.Experience in preparing a marketing strategy and more importantly, delivering on the same.Experience managing a monthly/quarterly social media calendar and delivering exceptional results.Experience in creating and optimizing Google & Facebook ad campaigns.Experience in digital marketing, SEO, PPC, Google Adwords Campaigns and Social Media ManagementExposure to analytical tools like Google Analytics, Netinsight, Omniture and WebTrends
Additional Degree: BA (Arts) | B.Com. (Commerce) | B.Pharm. (Pharmacy) | B.Plan. (Planning) | B.Sc. (Science) | BBA/ BBM/ BBS | BCA (Computer Application) | Diploma-Other Diploma | B.Ed. (Education) | BHM (Hotel Management)

Experience: 5-10


Market Research | Marketing Strategy | Media Planning
Applying for this job will take you to an external site


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