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City Head

Job Code:
  • Retail & Wholesale
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Job Details

1. Build a dominating presence in the On Premise Draft and Bottle and Off Premise Channel in the respective city2. Deliver on the activation and volume targets- Monthly, Quarterly and Annually3. Build, develop and lead city teams to scale the business throughout your City 4. Build market share in the premium beer category and consumers mind space5. Drive and Execute trade marketing spends of the company including POSM, consumer promotions to achieve volume and visibility targets6. Initiate creative marketing strategies that boost growth in the city, (both local and overarching) and market share growth campaigns 7. Manage deployment and quality of supply chain (i.e. Bira 91 draft beer taps and ubiquitous beer availability)8. Own negotiations with accounts on terms of trade and execution plans in outlets9. Ownership of Data accuracy of the relevant universe and competitor sales in the city10. Drive distributor teams to support Sales, Distribution, and Visibility KPIs of the company 11. Ensure commercial hygiene with the distributor/ corporation entities12. Represent Bira 91 at city events and with local, regional PR13. Manage regulatory concerns and local governments in the city What you need to know / have1. Self-Starter, High Energy, and Entrepreneurial attitude to deliver exceptional sales outcomes2. Excellent communication with strong negotiation skills3. Experience of managing a sales team of atleast 10 people4. Data oriented and analytical approach to problem solving. Quick decision making abilities5. 3+ years of strong sales experience in a fast paced and high performance sales organization. Liquor Industry experience preferred.6. Educational Qualifications MBA from Tier-I college
Degree: MBA/ PGDM

Additional Degree: BA (Arts) | B.Com. (Commerce) | B.Pharm. (Pharmacy) | B.Plan. (Planning) | B.Sc. (Science) | BBA/ BBM/ BBS | BCA (Computer Application) | Diploma-Other Diploma | B.Ed. (Education) | BHM (Hotel Management)

Experience: 3-8


Client Servicing | Corporate Sales | FMCG Sales
Applying for this job will take you to an external site


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