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Client Servicing - Digital (Account Manager / Director)

Kolkata, WB
Job Code:
  • Marketing & PR
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Job Details

Client CounsellingUnderstanding all digital marketing requirements including websites, microsites, social media, email marketing, campaigns and promotions, mobile etc. Understand client's business and domain challenges and provide strategic direction for their digital needs.Analyse and understand the client mandates in terms of their business objectives. Research and keep current on emerging online trends and best practices specific to digital media and counsel and recommend to clients as appropriate.Have knowledge of digital media measurements and be able to analyse key trends on the digital initiatives undertaken.Client Servicing Be the main point of contact for clients oversee ongoing work and new assignments on a day-to-day basis. Communicate digital design briefs effectively to internal design/development teams.Manage designated projects/campaigns on a day-to-day basis ensuring that approved design and technical solutions are executed to the highest levels of quality, within designated timelines.QualificationsGraduate or Post Graduate in Advertising/PR or equivalent degree in Mass communication. An MBA or equivalent with aforesaid skills would be preferred as well.Experience5-8 yrs of similar digital experience in digital agency / client sideOther/Special Requirements Should have exposure to managing major brands.Excellent Communication Skills - written/oral/presentation. Must be able to talk digital to clients. Passion for Internet/Digital - heavy user.Familiarity with digital production / operations. A good understanding of the digital project processes from project scoping and documentation, sitemaps and wireframes through to build, would be desirable.Track Record of successful campaigns/relationships is desirable.
Degree: MBA/ PGDM

Additional Degree: BA (Arts) | B.Com. (Commerce) | B.Pharm. (Pharmacy) | B.Plan. (Planning) | B.Sc. (Science) | BBA/ BBM/ BBS | BCA (Computer Application) | Diploma-Other Diploma | B.Ed. (Education) | BHM (Hotel Management)

Experience: 5-8


Direct marketing | Media Planning | Product /Brand Management
Applying for this job will take you to an external site


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