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Mumbai, MH
Job Code:
  • Retail & Wholesale
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Job Details

The Content Writer will be responsible for creating strategic and compelling content across a variety of social, mobile and digital channels that increases awareness and brand visibility and enhances audience engagement.Responsibility would includeIdentifying the areas and topics relevant to our client's target audience.Conceive, write and deliver compelling, on-brand, actionable content for a range of mediums - online, digital, social, mobile and print.Work in collaboration with the digital marketing team to develop a content strategy & end-to-end execution.Manage additional aspects of the content creation including research, fact-checking, key-word optimization, editing, proofing, posting, and monitoring for engagement opportunitiesWork closely with the digital team to post engaging content, upload videos, images and audio files to Facebook, YouTube, Twitter, Google+ and social accounts paced through the editorial calendar Stay up to date with trends and best practices in digital media and content marketingWriting content for websites / web portals. -Editing and Proof reading.-Writing product descriptions for branding & Product promotion. -Writing Blogs & content for SEO & Search Engine Marketing.Corporate Communication ProfilePlanning, developing and implementing PR strategiesliaising with colleagues and key spokespeopleLiaising with and answering enquiries from media, individuals and other organizations, often via telephone and emailresearching, writing and distributing press releases to targeted mediacollating and analysing media coverage.writing and editing in-house magazines, case studies, speeches, articles and annual reportspreparing and supervising the production of publicity brochures, handouts, direct mail leaflets, promotional videos, photographs, films and multimedia programmesdevising and coordinating photo opportunities organizing events including press conferencesexhibitions, open days and press tours maintaining and updating information on the organizations websitesourcing and managing speaking and sponsorship opportunities fostering community relations through events such as open days and through involvement in community initiativesmanaging the PR aspect of a potential crisis situation.
Additional Degree: BA (Arts) | B.Com. (Commerce) | B.Pharm. (Pharmacy) | B.Plan. (Planning) | B.Sc. (Science) | BBA/ BBM/ BBS | BCA (Computer Application) | Diploma-Other Diploma | B.Ed. (Education) | BHM (Hotel Management)

Experience: 8-10


IT/Technical Content Developer | IT/Technical Editor
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