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Email Marketing Expert


Source:
TIMESJOBS.COM
Location:
Bengaluru, KA
Date:
22-11-2016
Job Code:
58300732
Categories:
  • IT
Applying for this job will take you to an external site
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Job Details

Responsibility1. Building sales pipeline and setup process for predictable revenue 2. Profiling the prospect and sending cold emails3. Manage various email campaigns, including the template designs, calls-to-action, and content used in our email sends 4. Segment lists based on behaviors like past email engagement and website interactions (content downloads, site page visits, etc.).5. Measure results and optimize the lead nurturing workflows for these segments to convert leads into customers. 6. Work closely with sales team for funnel optimizationRequirements1. Past experience with email marketing, lead nurturing, and web analytics 2. Excellent understanding of email marketing concepts and metrics such as Sender Score, deliverability, and sender reputation.3. Highly analytical and able to derive meaning from data through A/B testing and email optimization 4. Excellent writer and communicator (in both the written and verbal form).5. Understanding of email marketing tools and CRM 6. Graduation or equivalent working experience.
Additional Degree: BA (Arts) | B.Com. (Commerce) | B.Pharm. (Pharmacy) | B.Plan. (Planning) | B.Sc. (Science) | BBA/ BBM/ BBS | BCA (Computer Application) | Diploma-Other Diploma | B.Ed. (Education) | BHM (Hotel Management)

Experience: 3-8

Requirements

Media Planning | Product /Brand Management
Applying for this job will take you to an external site

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