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Group Product Manager

Mumbai, MH
Job Code:
  • Biotechnology & Science
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Job Details

Experience4-6 years experience in Brand ManagementExperience of successful product launch/s with differentiationActivation experience using differentiated promotional channelsPatient acquisition programs experience if anyPreferably from Top 20 Co s in the IPM or MNCJOB DUTIES/ RESPONSIBILITIES- Achieve brand MS% , Sales and Division Margins to build enduring and profitable brands for Abbott.- Responsible for building portfolio by identifying, launching and managing brands in identified therapeutic segments- Shape therapy area with an ability to manage the brands through its life cycle. Evaluation of options in Life Cycle management & follow through in terms of Initiatives of Life cycle management- Responsible for managing strategic initiatives in listed therapeutic segments and meeting key opinion leaders to understand the dynamics and the latest happenings in the therapy area-Formulation and execution of customer centric and insight driven marketing strategy Deliver innovative promotional mix on differentiated platform to enhance customer experienceDeveloping Communication strategy for the customers doctors, consumers, distributors, retailers, Field Force-Bring in Innovation and evaluate to implement digital initiatives for the brand / portfolio-Close coordination with Medical for Medico-Marketing as well as clinical areas related to the brand/portfolio- Strong analytical skills as well as strong financial business understanding to deal with managing top line as well as division margin of the portfolio- Develop and ensure implementation Brand Plans post approval from all key stakeholders- Drive global, regional interaction and other cross functional teams where applicable
Degree: MBA/ PGDM

Additional Degree: BA (Arts) | B.Com. (Commerce) | B.Pharm. (Pharmacy) | B.Plan. (Planning) | B.Sc. (Science) | BBA/ BBM/ BBS | BCA (Computer Application) | Diploma-Other Diploma | B.Ed. (Education) | BHM (Hotel Management)

Experience: 4-6


Market Research | Marketing Strategy | Product /Brand Management
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