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Manager - Marketing & Communication

Gurgaon, HR
Job Code:
  • IT
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Job Details

Prepares and executes an optimal communication strategy for brand image enhancement and increasing visibility for sub-brandsCreating positive word of mouth via press features and event engagements for the brand and sub brandPreparing and implementing communication campaigns by scouting for and analyzing opportunities; planning and organizing promotional presentations; preparing annual media and communication plan and objectives for each of the sub-brandsResearches competitive products & best practices by competition (marketing and communications)Plans meetings, press events; identifying, assembling, and coordinating requirements; establishing contacts; developing schedules and assignments; coordinating media mailing listsPrepares budgets for each communication/ launch plan and monitors them by comparing and analyzing actual results with plansUpdates job knowledge by participating in educational opportunities; reading trade publicationsAccomplishes organization goals by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishmentsHandles and plans social media activations across group verticals, in tandem with the traditional media plansAny other work in-line with the job role can be assigned by the Business Head / Functional head from time to timeEssentialsPreferably an MBA in Marketing, 2 -5 years of experienceStrong high level understanding of online marketing including SEO, PPC, SMO, Email marketing etc.Should have strong communication skills with impeccable English and an attractive and influential personality.Should have experience in branding, brand building etc.Media communications and networking.Marketing Research, events and promotions.Understanding the social media and online marketing function.
Degree: MBA/ PGDM

Additional Degree: BA (Arts) | B.Com. (Commerce) | B.Pharm. (Pharmacy) | B.Plan. (Planning) | B.Sc. (Science) | BBA/ BBM/ BBS | BCA (Computer Application) | Diploma-Other Diploma | B.Ed. (Education) | BHM (Hotel Management)

Experience: 2-5


Market Research | Marketing Strategy | Product /Brand Management
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