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Marketing Automation Lead - Eloqua

Bengaluru, KA
Job Code:
  • IT
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Job Details

Responsibilities include Requirements gathering and alignment to current capabilities configuration of the marketing automation capability to meet local requirements and campaignsTransition change management to drive successful deployment and adoption Integration of multiple capabilities to deliver one solution to sales and marketing organizationsIn-depth knowledge of marketing automation capabilities and its use with Intel and industry trends Understanding of the business functions/processes supported, be viewed by the business as an advocate for them within IT and provide the voice of IT back to the business when developing Solution roadmaps.Ability to handle a fast-paced and dynamic work environment. Qualifications Candidate must possess a Bachelors in engineering, Science or related discipline with 6+ years of solutions and multiple domain experience with increasing levels of leadership responsibility within the digital or marketing automation domain specifically Eloqua. Strong understanding of information systems, business processes, the key drivers and measures of success for the relevant business Expertise in process design, documentation methodologies, output of quality deliverables, process and use case models, business case developmentYou must be a strong collaborator, and have extremely high technical acumen. Sales and marketing business acumen is highly preferred. Leadership skills, with experience making and justifying business-critical decisions and driving projects to completionExperience of working in a fast-paced environment as part of an extended global team Outstanding communication skills, both verbal and written with solid stakeholder management skillsPrevious experience in marketing automation (Eloqua) implementation Demonstrated ability to influence cross-functional teams without formal authority"Can do" attitude and ability to effectively manage multiple competing priorities Understanding of Cloud/SAAS solutions models and trends.Experience with integrating enterprise platform/cloud solutions. Additional Qualifications- Understanding of Sales & Marketing, Lead Generation & Customer Relationship Management. - Experience with customer-centric digital engagement solutions across multiple B2B- Familiarity with Sales processes a plus
Degree: MBA/ PGDM

Additional Degree: BA (Arts) | B.Com. (Commerce) | B.Pharm. (Pharmacy) | B.Plan. (Planning) | B.Sc. (Science) | BBA/ BBM/ BBS | BCA (Computer Application) | Diploma-Other Diploma | B.Ed. (Education) | BHM (Hotel Management)

Experience: 6-10


Market Research | Marketing Strategy | Product /Brand Management
Applying for this job will take you to an external site


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