Sign In
 [New User? Sign Up]
Mobile Version

Marketing Executive

Secunderabad, Telangana
Job Code:
  • IT
Applying for this job will take you to an external site
  • Shortlist
  • Email Friend
  • Print

Job Details

The Marketing Executive oversees day to day marketing activities for the marketing department, and involved in developing marketing campaigns to promote a service, product, event or campaign. While the work of a marketing executive varies depending on the type and of the organisation and sector, the role broadly includes planning, organising events, sponsorship, advertising, public relations and research. The focus can be on selling a product, a service or raising awareness of an issue that affects the public.Key skillsExcellent selling skillsExcellent technical knowledgeA keen interest in IT issuesInitiativePresentation skillsThe ability to write reports and proposalsThe capacity to work well on your own or in a teamNegotiating skillsThe ability to manage your time and plan your day effectivelyRequirementsDegree in Marketing would be an advantage as would CIM qualification.Previous experience in a similar role.Strong project management/organisational skills.Ability to use spreadsheets to analyse data and spot trends.Understanding of customer segmentation. Job ResponsibilitiesPlan marketing and branding objectives.Expand product solutions and offerings.Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.Prepare and adhere to budgets.Drive overall CRM and direct marketing.Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.Develop and lead a marketing team that will develop and execute new concepts, business models, channels and partners to position business as innovator and leader.Duties of the Marketing Executive includePlanning, developing and implementing effective marketing communication campaigns for conferences and exhibitions.Using the full marketing mix for the company s marketing communicationsWriting copy for all marketing collateral, including brochures, letters, emails and websites.Monitoring ongoing campaign spend against the budget, keeping accurate records and highlighting where variances occur.Producing an accurate summary of total spend at the end of a marketing campaign.Undertaking detailed ongoing analysis of marketing campaigns to ensure targets are met
Degree: M.Com. (Commerce) | M.Pharm. (Pharmacy) | M.Sc. (Science) | MA (Arts) | MBA/ PGDM | MCA/ PGDCA

Additional Degree: BA (Arts) | B.Com. (Commerce) | B.Pharm. (Pharmacy) | B.Plan. (Planning) | B.Sc. (Science) | BBA/ BBM/ BBS | BCA (Computer Application) | Diploma-Other Diploma | B.Ed. (Education) | BHM (Hotel Management)

Experience: 3-5


Market Research | Marketing Strategy | Media Planning | Product /Brand Management
Applying for this job will take you to an external site


© Copyright 2015 Al Nisr Publishing LLC - powered by Gulf News