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Marketing Manager

Gurgaon, HR
Job Code:
  • Auto Industry
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Job Details

Drive and implement all marketing activities to ensure on-brand positioning and awareness across all aspects of the marketing mix, inbound and outboundIdentify the biggest knowledge gaps in category, trade, channel and help in closing them and convert this as a competitive advantage with our customers via focus on hindsight, insight, foresight for market, competition, consumer, influencer and trade.Continuously work on exploring business objectives, to gather Insights on Consumer / Trade / Influencer via continuous In touch' programs to assess local needs and enable implementation in organisation TheSuccessful ApplicantYou will be Post Graduate with 6-8 years of experience in the Marketing Communications as a domain. You will be either from an agency side worked extensively with clients across B2C & B2B sectors or will be a Marketing Communications professional working in the B2B domain with leaders in the industry.Establish brand amongst the right target audience not just in India, but in geographies around the world as the company expands.Drive market research single mindedly focused on incremental needs of the business and providing on ground championing of insights culture, making India marketing programs stronger based on "true" insightsGenerate, nurture, develop and qualify leads as part of the key Database Marketing activity to be passed on to sales teams and increase the sales funnel on a continuous basis for various geographies across the globeDesign and execute out-of-the-box marketing initiatives to expand the brand as well as drive business growth.Work closely with functional partners and ensure the consistent/timely delivery of competitive intelligence to functions within the individual business units, and other functions as appropriate.Participate in all ATL / BTL activities that need to be undertaken by the company to reach out to the right target audienceManage the annual marketing budgetManage relationships with multiple agencies / strategic partners
Degree: MBA/ PGDM

Additional Degree: BA (Arts) | B.Com. (Commerce) | B.Pharm. (Pharmacy) | B.Plan. (Planning) | B.Sc. (Science) | BBA/ BBM/ BBS | BCA (Computer Application) | Diploma-Other Diploma | B.Ed. (Education) | BHM (Hotel Management)

Experience: 6-8


Market Research | Marketing Strategy
Applying for this job will take you to an external site


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