Sign In
 [New User? Sign Up]
Mobile Version

Marketing Manager

Mumbai, MH
Job Code:
  • IT
Applying for this job will take you to an external site
  • Shortlist
  • Email Friend
  • Print

Job Details

DescriptionMajor responsibilitiesDeveloping knowledge of consumers attitudes and behavioursAssessing and interpreting market researchInitiating and exploiting research on the categoryDeveloping a vision of the futureDefining and understanding the market category and segmentsAnalysing competitor intelligenceCreating long term strategies for each market categoryConstructing the brand strategyFormulating the pricing strategyTactical consumer pricing and marketing activitiesMaintaining, implementing and developing marketing support systemsProviding consumer advice and supportIdentifying and analysing best practiceDocumenting and communicating best practiceSupporting implementationCreating networks and learningSearching for innovative brand communicationUnderstanding how consumers assimilate the mediaEncouraging innovative media activitiesExhibitions / Road shows / Trainings / DemonstrationsIn-charge of Content TeamTemplate creation for PXL & KarizmaClosely working with the Product & Sales Team and fulfilling their requirementsTaking care of the visualization aspect of CreativesIn-charge of Print ProductionIn-house production for eg. Pamphlets, brochures, letter heads etc.In-charge of Exhibitions, Road-shows, Dealer Meets and other eventsNational exhibitions and road-showsInternational exhibitions and road-showsVendor developmentCosting and budgetingResponsible for all the activities connected to exhibitions and road-shows. In other words, acting as one point contactContent WritingVideography Special Monthly magazine circulated to videographers and photographers across IndiaContent for the brochures, pamphlets with the help of technical experts who are in-housePress & MediaResponsible for press releases in the leading dailiesArranging for press conferences / press meetsWebsite & other means of digital mediaResponsible for the look and feel of the websiteThe content of the websiteUploading marketing initiatives on various digital modes of communicationTraining and DevelopmentTeam trainingCustomers training, if need be as regards marketing
Degree: MBA/ PGDM

Additional Degree: BA (Arts) | B.Com. (Commerce) | B.Pharm. (Pharmacy) | B.Plan. (Planning) | B.Sc. (Science) | BBA/ BBM/ BBS | BCA (Computer Application) | Diploma-Other Diploma | B.Ed. (Education) | BHM (Hotel Management)

Experience: 4-6


Corp Communications | Market Research | Marketing Strategy | Media Planning
Applying for this job will take you to an external site


© Copyright 2015 Al Nisr Publishing LLC - powered by Gulf News