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Online Marketing Manager

Mumbai, MH
Job Code:
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Job Details

Oversee and manage all online marketing and search channels and campaigns to drive traffic and revenues. Measure, report and optimize performance of all online marketing campaigns, and assess against goals (ROI and KPIs) PPC develop SEM strategies and oversee Adwords channel (and Facebook advertising) to ensure targets are achieved within budget SEO develop SEO strategies and ensure best practise SEO is achieved to increase traffic and acquire customers Analytics complete daily, weekly and period reporting, use analytics tool to identify and implement improvement plans Conversion rate optimisation Monitor and implement projects to improve Budget and invoicing Responsibility for managing online acquisition budget Manage and mentor online marketing and content team and define best practises Collaborate with internal team to plan, execute, and measure experiments and conversion testsRequired skills MBA from a reputed institute or Diploma, with a minimum of 3-5 years experience in managing online marketing Online marketing expert with proven success managing SEO, PPC, Social Media, affiliate and email marketing Very strong back-ground in SEO (and SEM/SEA). Excellent analytical skills with in-depth knowledge of Google Analytics and other analysis tools. Highly energetic, self motivated and results driven Demonstrated ability to handle multiple tasks, to prioritize those tasks and meet deadlines Proven experience developing strategy and delivering significant ROI on marketing spend in a competitive online business-to-consumer business Confident team manager with ability to engage, motivate and develop staff Excellent written and verbal communication skills (English) Working knowledge of HTML, CSS, and JavaScript development and constraints Up-to-date with the latest trends and best practices in SEO, online marketing and measurement
Additional Degree: BE/ B.Tech (Engineering)

Experience: 2-5


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