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Senior Account Executive

Gurgaon, HR
Job Code:
  • Marketing & PR
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Job Details

Job ProfileResponsibilities - Develop and execute a media relations strategy, which helps the client to meet it s PR Objectives- Analyse media coverage success and modify strategies based on results- Provide information about new promotional opportunities and current PR campaigns progress- Leverage existing media relationships and cultivate new contacts within business and industry media- Competition mapping- Create content for press releases, byline articles and keynote presentations- Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.- Build relationships with thought leaders to grow industry awareness- Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them- Keeping a close track of the coverage. Clip-sheeting and dossier-makingRequirements- 1+ years proven working experience in public relations required- Connected with national media- Flair for designing and executing successful public relations campaigns at both a local and national level- Understand PR functions and responsibilities- Strong relationships with both local and national business and industry media outlets- Excellent writing and editing skills. Able to write strong pitch notes and press releases,- Solid experience with social media including blogs, Facebook, Twitter, etc.- Event planning experience will be an added advantageEligibility CriterionDegree in Mass Communications, minimum one year experience in a PR firm
Degree: MBA/ PGDM

Additional Degree: BA (Arts) | B.Com. (Commerce) | B.Pharm. (Pharmacy) | B.Plan. (Planning) | B.Sc. (Science) | BBA/ BBM/ BBS | BCA (Computer Application) | Diploma-Other Diploma | B.Ed. (Education) | BHM (Hotel Management)

Experience: 2-6


Corp Communications | Events & conferences | Media Planning
Applying for this job will take you to an external site


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