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Senior Manager - Marketing & Communication

Gurgaon, HR
Job Code:
  • IT
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Job Details

Prepares and executes an optimal communication strategy for brand image enhancement and increasing visibility for sub-brands. Creating positive word of mouth via press features and event engagements for the brand and sub brands. Preparing and implementing communication campaigns by scouting for and analyzing opportunities; planning and organizing promotional presentations; preparing annual media and communication plan and objectives for each of the sub-brands. Researches competitive products & best practices by competition (marketing and communications). Plans meetings, press events; identifying, assembling, and coordinating requirements; establishing contacts; developing schedules and assignments; coordinating media mailing lists. Prepares budgets for each communication/ launch plan and monitors them by comparing and analyzing actual results with plans.Any other work in-line with the job role can be assigned by the Business Head / Functional head from time to time.Span of Control Preparing and implementing communication plans. Preparing and monitoring budgets for the communication plans. Planning and executing participation at any such events that may be deemed important to the promotion and growth of the brand.EssentialsMBA in Marketing 5+ years experience in marketing department of a B2B IT companyMedia communications and networkingMarketing Research, events and promotionsUnderstanding social media and online marketing functionsSelf-starterFinancial and Budgeting Skills
Degree: MBA/ PGDM

Additional Degree: BA (Arts) | B.Com. (Commerce) | B.Pharm. (Pharmacy) | B.Plan. (Planning) | B.Sc. (Science) | BBA/ BBM/ BBS | BCA (Computer Application) | Diploma-Other Diploma | B.Ed. (Education) | BHM (Hotel Management)

Experience: 5-10


Market Research | Marketing Strategy | Media Planning
Applying for this job will take you to an external site


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