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Social Media Executive

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  • IT
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Job Details

Job Description Looking for a driven Social Media Executive to attract and interact with targeted virtual communities and networks users.The goal is to gradually achieve superior customer engagement and intimacy, website traffic and revenue by strategically exploiting all aspects of the social media marketing roadmap.Responsibilities Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.Set up and optimize company pages within each platform to increase the visibility of company s social content.Moderate all user-generated content in line with the moderation policy for each community.Create editorial calendars and syndication schedules. Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actionsRequirements 2+ years of experience in social media or related field. Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.Demonstrable social networking experience and social analytics tools knowledge.Adequate knowledge of web design, web development and SEO. Knowledge of online marketing and good understanding of major marketing channels.Positive attitude, detail and customer oriented with good multitasking and organizational ability.Fluency in English. Knowledge of Digital Marketing current best practices and understanding of Digital production processes. Knowledge of media strategy and planning options and the media role in integrated. Education 2+ years experience or equivalent exposure to a corporate environment.Graduate (Any). Experience with social media platforms, including Facebook, foursquare, Pinterest, Twitter, YouTube, Google+ etc. Experience with leveraging social media management and analytics tools. Experience writing, editing and crafting content for the social media space.
Additional Degree: BA (Arts) | B.Com. (Commerce) | B.Pharm. (Pharmacy) | B.Plan. (Planning) | B.Sc. (Science) | BBA/ BBM/ BBS | BCA (Computer Application) | Diploma-Other Diploma | B.Ed. (Education) | BHM (Hotel Management)

Experience: 2-7


Media Planning
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