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Sr. Copywriter

Bengaluru, KA
Job Code:
  • Marketing & PR
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Job Details

Conceptualize and create print and digital campaignsfor clients in IT / professional services, manufacturing, electronics/telecom/e-commerceWrite copy for print campaigns,videos / films, microsites for digital campaigns, social media campaigns, event branding, corporate websites, AdText, infographicsWork closely with a team of artists to arrive at creative renditionsfor the copy concept, provide inputs to artists to bring designs in-line with the desired creative conceptManage a team of junior writer(s)across print and digital campaignsOwn the delivery of jobs through theassigned team of writers and artistsNew business pitches Come up with effective creative campaigns, content calendars and communication specific to varied digital and social channelsWork closely with client servicingto ensure that the briefs are easily translatable into creative conceptsInteract with client-side marketing managers and marketing heads (along with client servicing) to pitch concepts, understand the creative requirementWork closely with Creative Supervisor and CreativeDirector to improve the quality of workThink differentPush the boundaries of traditional marketing communication campaigns, create communication that stands out in B2B/B2C sectors, and build an award-winning portfolio for oneself / the groupMust have the ability to think and create long-term content calendars SKILLSETS / ATTITUDE / EXPERIENCE3 to5 years of relevant experience in an advertising agency, a social media agency, a digital marketing agency, or a digital content agencyWell-versedwith consumer behavior in digital channels such as websites, blogs, mobile apps, communities, Facebook, Twitter, Pinterest, and YouTubeShould possess strong understanding of communication / advertising possibilities in the above digital and social channelsFamiliar with digital and social media metrics and toolsShould have executed digital and/or print campaigns for a variety of clientsStrong communication skills written and verbalShould be able to work and get work done within tight timelinesStrong leadership and interpersonal skills as well as the ability to motivate a teamShould have mentored or supervised a team of junior writers in previous jobs.
Degree: M.Com. (Commerce) | M.Pharm. (Pharmacy) | M.Sc. (Science) | MA (Arts) | MBA/ PGDM | MCA/ PGDCA

Additional Degree: BA (Arts) | B.Com. (Commerce) | B.Pharm. (Pharmacy) | B.Plan. (Planning) | B.Sc. (Science) | BBA/ BBM/ BBS | BCA (Computer Application) | Diploma-Other Diploma | B.Ed. (Education) | BHM (Hotel Management)

Experience: 3-5


Copywriter | Creative Direction
Applying for this job will take you to an external site


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