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Strategy Consultant: Web Content Management

Bengaluru, KA
Job Code:
  • IT
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Job Details

As a Strategy Consultant Web Content Management, You will develop and implement digital content strategy across the customer journey to enhance customer experience across multiple channels, digital interfaces and devices. Responsibilities include content optimization, omni-channel personalization of content and search engine optimization to drive contextual delivery of content. You would have managed content for digital platforms for B2C and B2B audiences and is familiar with integration of all types of content, structured, unstructured, user generated, rich media for social, mobile, and web platforms.You will work closely with client teams as well as with IBM teams to develop content marketing strategy and will manage, deliver and optimize the digital experience.You will conduct regular analysis to evaluate success of the content strategies, delivery against client objectives, and push toward continuous content improvement.Ensuring compliance of online content with corporate brand standards, web style guide, legal and compliance is critical.You ll have access to all the technical and management training courses you need to become the expert you want to beYoull learn directly from expert developers in the field; our team leads love to mentorYou have the opportunity to work in many different areas to figure out what really excites you At least 6 years of relevant experience in content strategy, content marketing At least 6 years of relevant experience in digital marketing Experience in working with at least 1 Web Content Management solution, like AdobeExperience Manager, Sitecore, IBM CX Suite etc
Additional Degree: BA (Arts)

Experience: 6-11


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